GM Launches EV-Focused ‘Everybody In’ Campaign

General Motors didn’t become America’s largest automaker by resting on its laurels. It got there by fearlessly pushing the envelope and tackling every challenge with innovation. Today, GM’s goal is to continue providing the family-friendly vehicles you know and love without damaging the environment, and it’s new “Everybody In” campaign puts that commitment on full display.

Everybody In Campaign With The Bolt EV | Atzenhoffer | Victoria, TX

The “Everybody In” campaign centers around three core ideas — encouraging everyday buyers to consider one of the brand’s eco-friendly EVs, promoting the impressive performance of the Ultium platform, and illustrating just how GM is leading the charge into an emissions-free future.

Per The News Wheel, GM is expected to launch no fewer than 30 new electric vehicles by 2026. The push is already well underway, with the Bolt EV and all-new Bolt EUV at the front of the pack.

Regarding the “Everybody In” campaign, Deborah Wahl, GM global chief marketing officer articulated the company’s vision behind the campaign. “‘Everybody In’ demonstrates our intent to lead, while inviting others — policymakers, partners, individuals — to play an active role in moving society forward, whether that’s helping to expand infrastructure, advocating for progress in their communities, or simply taking an EV for a test drive to learn about the benefits of EV ownership.”

To learn more about how a new EV can help the environment while still providing the family-friendly features you need, don’t hesitate to contact us at Atzenhoffer Chevrolet, right here in beautiful Victoria, Texas.

Regular Service Is Key to Caring for Your Truck

Brake Maintenance | Victoria, TX

You rely heavily on your Chevrolet Silverado 1500, Silverado 2500HD, or Silverado 3500HD for work, play, and everyday driving. To keep your truck in dependable shape, keeping up with regular service milestones is a must. These steps are a good place to start, but be sure to check the owner’s manual for your specific model.

Frequent Maintenance

At least once a month, make sure you check your truck’s tire pressure, along with its oil and other fluids. Don’t forget regular exterior washing and interior vacuuming to keep your ride looking its best.

Every 3-6 Months

Every three to six months, make sure you’re bringing your truck in to get an oil change and refill any depleted fluids. It’s also a good idea to have the engine air filter checked, rotate the tires, and inspect belts, hoses, and exhaust. You’ll also want to replace windshield wipers every six months or so.

Other Maintenance Milestones

At longer intervals, you’ll need to schedule other required maintenance for your truck. New brakes, fluid flushes, and spark plug replacements are just a few of the items to track. It’s also wise to have your battery checked every so often, especially if it’s more than a few years old.

Here at the Atzenhoffer service center in Victoria, Texas, we’re here to help you handle all your truck’s maintenance milestones. Email us or give us a call soon to set up your next service appointment.

GM Plans to Hire 3,000 New Employees to Build Electric and Autonomous Cars

2017 Chevy Sedan Lineup | Victoria, TX

General Motors is a company that is constantly looking toward the future when making financial decisions. Therefore, it was hardly shocking when GM committed to an upcoming vehicle lineup populated by electric and autonomous models.

GM recently announced the latest step in this initiative involves hiring approximately 3,000 new employees to bolster its tech-centered departments.

Said jobs will span a wide array of different categories, from IT to design and engineering. The one thing that they will all have in common is their central role in accelerating the electrification and autonomous capabilities of the GM family of vehicles.

“As we evolve and grow our software expertise and services, it’s important that we continue to recruit and add diverse talent,” explained GM President Mark Reuss.

This initiative isn’t just about making the GM vehicle library more advanced. It’s also designed to help the company produce a much smaller carbon footprint and create a more eco-friendly environment.

GM recently showcased its efforts up to this point with the unveiling of the new GMC Hummer. While the previous iteration of the Hummer was a gas-guzzling model, this new Hummer is actually an electric vehicle that maintains the performance the Hummer is famous for while simultaneously providing unmatched levels of fuel economy.

With this new wave of talent on its way to join the ranks at GM, we here at the Atzenhoffer family of dealerships are excited to see what the company introduces next.

Get the Lowdown on GM’s Air Ride Adaptive Suspension

2021 Chevrolet Tahoe Premier | Victoria, TX

It’s not exactly a secret that General Motors is one of the largest designers and manufacturers of high-quality vehicles anywhere in the world. What sets the automaker apart, though, is its relentless dedication to improvement, even when competitors would have considered a model “good enough.” One recent example is the innovative Air Ride Adaptive Suspension system. Here’s what makes it so special.

 Intelligent engineering

GM Air Ride Adaptive Air Suspension is a masterpiece of creative design that combines intelligent software and standard hardware. An onboard computer reads weight distribution within the cabin and sends that information to all four corners of your vehicle, each of which is equipped with an air-powered shock absorber. Whether you’re on a smooth highway or a pothole-filled city road, the system can dynamically compensate for unevenness by lowering the body by up to 4 inches.

 Save money, drive smoother

The most obvious result is that Air Ride Adaptive Suspension will make virtually every drive more comfortable for both you and your passengers. But the benefits don’t stop there. First, you can take direct control of the system to lower your vehicle’s height by up to 2 inches when parked, making disembarking easier than ever. Plus, your properly-equipped GM will automatically bring itself three-quarters of an inch closer to the road when you’re moving at highway speeds, becoming more aerodynamic and increasing efficiency.

GM Air Ride Adaptive Suspension is currently available on exceptional GM vehicles like the 2021 Chevrolet Tahoe, Chevrolet Suburban, and Cadillac Escalade. To learn more, check out our extensive online inventory or give us a call at Atzenhoffer Chevrolet Cadillac.

How to Minimize Your C8 Corvette’s Wheel Gaps

If you’re crazy about your stylish, powerful, and innovative new Chevy Corvette C8 but you’re looking to reduce the size of its wheel gaps, you’re in luck. A new aftermarket part is now available which can reduce the gap that many Corvette owners would rather be without.

 

For those unfamiliar with the Corvette’s ride-height controversy, note that it is present in certain configurations of the mode, like the C8 outfitted with the Z51 Performance Suspension and Front Lift Suspension.

 

The product is a front lift lowering collar from Paragon Performance, a manufacturer of high-end vehicle-performance equipment. Per Paragon, the device will allow you to manually adjust your Corvette’s ride height. It has the ability to lower the front end by 0.75 inches, a match to the factory rear max adjustment setting.

 

Paragon Performance developed the accessory with the use of CAD (Computer-Aided Design) software. The company tested models that came from 3D printers before perfecting the design and going into production mode.

 

The lowering collar is built from 6061 Aluminum. It sports an anodized black color with a laser logo. Opt for the available Mag Ride socket and de-pin tools, which will simplify do-it-yourself installations. Paragon’s progressive new part also comes with a lifetime warranty, truly staking its reputation on the product.

 

Find out more about the C8 Corvette or how you can customize it when you call us at Atzenhoffer in Victoria, Texas